You don’t need to master AI
You need to lead with it
A 30-day Sprint designed for MSP owners and operators
who are already moving fast and want to lead AI adoption with sharper thinking, better systems, and zero wasted time
No fluff
No tool list
Just clear thinking, strategic leverage, and better decisions
Live via Zoom
Limited to 25 MSPs per cohort

A collaboration between
IT By Design and AI Simplifier

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Who this Sprint is for:
This is for MSP
CEOs and COOs who:
- Run 7- to 8-figure firms and are serious about staying ahead
- Use AI regularly but know there’s a deeper level of leverage they haven’t tapped
- Want a dedicated space to learn how to lead AI, not just delegate it
- Think in frameworks, not hacks
- Value clarity, speed, and learning alongside other serious leaders
Who it's not for:
They know AI is important but...
- If you’re still debating whether AI matters, this isn’t for you
- If you want a tour of AI features or tools, this isn’t your room
- If you’re handing AI off to your techs and hoping they figure it out — skip it
This is leadership-level thinking
for people who run the business
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What you'll walk away with:
You won’t get a stack of toolsYou’ll get thinking models that
change how you see and run
your business
- Cut 5–10 hours/week of wasted time
- Know exactly where AI fits across your ops
- Make faster decisions without sacrificing depth
- Lead AI adoption without becoming the tech expert
- Replace 80% of what you delegate — with better output
Format
Duration
30 Days
Four live 90-Minute sessions via Zoom
(1 per week)
Schedule
Wednesdays
3:00 - 4:30 pm EST
Cohorts
New groups start in July, September and October
(25 participants max each cohort)
Support
Need extra help?
Our team has regular office hours to get you the clarity you need
Lead by
Sunny plus Tom and Steve (both MSP founders), with a combined 70+ years of MSP experience!
AI coach to Tony Robbins, Peter Diamandis’ teams,
and 100s of founders and operators,
1,000s of hands-on, practical AI application
This Sprint is exclusively for MSPs at your level
The pressure, pacing, and people in the room are built for how you operate
What participants are saying:
🎙️ Mike Larsen
Phoenix Home Builder
🎙️ Chris Henke
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🎙️ Chris Carsten
Armada Law
What You Get Inside The Sprint - MSP Edition
Upcoming Sprint: July 2025
Live Training Takes Place Over 4 Thursdays:
🗓
July 2 + 9 + 16 + 23
11:00 am - 12:30 pm EST
July 2 + 9 + 16 + 23
Limited to 25 MSP leaders per group
From Skeptic to Advocate:Embracing AI with Confidence
Chris Carsten, Founder and CEO of Armada Law, discusses the pivotal role AI-Simplifier played in modernizing his firm's operations:
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4 LIVE Interactive 90-Minute Sessions
Week 1
Your Voice - Authenticity
Make AI amplify your thinking, strategy, and messaging while keeping it 100% YOU
Week 2
Your Time - Freedom
We Reclaim 10+ hours a week with simple AI workflows that eliminate grunt work
Week 3
Your Obstacles - Breakthroughs
Stop overcomplicating and get AI to work FOR you
Week 4
Your Opportunities - Multipliers
How to scale AI into your business, team, and vision
Plus these bonuses…
What other entrepreneurs just like you are saying:
If AI has felt confusing, overwhelming,
or just off you’re not alone
This 4-week Sprint simplifies everything
and helps you unlock AI’s real power
“I got my money’s worth after ONE session”
~ Mark Fujiwara
A 4-week live AI experience for entrepreneurs & visionaries who want to:
~ Mark Fujiwara
- Unlock AI’s true potential, without the overwhelm
- Integrate AI into their thinking, planning, and daily workflows
- Turn AI into their unfair advantage, while competitors stay stuck
Who is this for?
Two groups join this sprint
Which one are you?
#1 The AI Dabblers
You’ve played with AI, but you’re stuck
This Sprint gives you clarity, confidence,
and a simple, powerful AI workflow.
#2 The AI Daily Users
You use AI throughout your day, every day. You’ve automated tasks, built workflows, and saved time. But you know AI can do more—you just haven’t cracked how to unlock its full leverage.
This Sprint helps you go from “using AI” to “leveraging AI” so that you magnify and amplify the way AI is working for you to a whole new level.
What makes this different?
Unlike other AI programs that flood you with endless tools & tactics…

Your investment is protected💰
No upsells
No fluff
Just a high-impact AI transformation
🚀 Money-Back Guarantee 🚀
We guarantee that by the end of this Sprint, you’ll have AI working harder for you than ever before — automating work, optimizing processes, and amplifying your results. If not, we’ll refund your money. No risk, no hassle.
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Ready to unlock AI without the overwhelm?
Reserve your spot NOW!
Spots are filling up fast
Once we’re full, we’re full
Unlock your action with AI efficiency
Unlock your action with AI efficiency
Why now?
AI is moving fast
You can either lead with AI—or get left behind
This Sprint gives you the shortcut to using AI intelligently, strategically, and effortlessly
Join 100+ entrepreneurs who’ve already unlocked AI the right way
Next cohort starts July 3rd
Secure your spot today
Secure your spot today
Who you'll be collaborating with:
Tom Lambotte
Tom Lambotte is a sought-after AI coach and strategist who specializes in helping high-performing CEOs, entrepreneurs, and leaders harness the power of AI to revolutionize the way they work. Over the past two years, Tom has had the privilege of teaching AI to Tony Robbins one-on-one, training Peter Diamandis’s leadership team, and working with billionaires and hundreds of visionary leaders across industries.
Through his company, Alignment Catalyst, Tom coaches heart-centered, impact-focused visionaries. His mission is to help high-performing leaders align their hearts with their work, unlock their untapped potential, and amplify their impact. Through personalized coaching, Tom guides clients toward achieving seemingly impossible goals and creating a ripple effect of positive change.
Unique Ability
Kolbe
CliftonStrengths Finder
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Steve French
Steve French is an experienced coach, entrepreneur, and senior executive who’s harnessed technology's transformative power for over 25 years. He has guided leaders and teams through breakthrough challenges with optimism and a future-focused approach. Early on, he recognized machine learning’s potential to streamline decision-making and growth, and now seamlessly integrates AI into coaching frameworks to help clients stay ahead.
A typical success story might involve leveraging AI models, automation and agents to refine strategy, create new marketing and sales programs, or enhance personal and team productivity. By blending a human-centric coaching approach with cutting-edge tech, Steve helps leaders foster a culture of ongoing innovation.
Unique Ability
Kolbe
CliftonStrengths Finder
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Sunny Kailla
Sunny Kaila is the Founder, CEO, and real-life American Dream behind IT By Design, the leading talent solutions provider for MSPs across the globe. Sunny sees opportunities where others see hurdles and isn’t afraid to embrace thoughtful risk when the time comes to take a leap of faith. That mindset has turned Sunny’s early 2000s step into the world of entrepreneurship into a global company with over 600 employees across five facilities, servicing small and mid-sized companies across various industries.
He authentically shares his journey as an immigrant from India and his rise to success in the tech industry through speaking engagements, writings, and his podcast, Sunny's Silver Linings. His empowering keynote, Talentpreneurship: How to Build and Grow a Healthy Business, Transform the People Around You, and Live the Life of Your Dreams, continues to resonate with audiences worldwide.
Kolbe
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What Past Participants Say:
“I was worried I wouldn’t have time for this, but every session saved me more hours than it took”
"I thought I already knew AI, but I was blown away by how much deeper I could go”
“I’ve tried other AI courses, but nothing made it this simple. I now use AI daily and feel ahead of the curve”
Frequently Asked
Questions
Who is the 30-Day AI Sprint for?
FAQ 1This program is exclusively for entrepreneurs, CEOs, and business owners who are ready to stop dabbling with AI and start using it to solve real-world problems. description
What if I’m not an entrepreneur, CEO, or business owner?
This cohort is specifically designed for leaders who are driving business results. However, additional programs for other roles are in development, so stay tuned for future opportunities.
Do I need to have any prior experience with AI?
Absolutely not. We meet you where you are. If you’ve never touched ChatGPT, we’ll guide you step by step. And if you’re already an advanced user, we’ll show you how to refine your workflows and unlock next-level results.
What kind of results can I expect from this program?
By the end of the sprint, you’ll know how to save 10+ hours a month, simplify frustrating processes, and create meaningful impact in your business. Past clients consistently say this program has transformed how they approach AI.
What makes this different from other AI trainings?
Most programs overwhelm you with theory or expose you to dozens of tools without offering any depth or actionable takeaways. The 30-Day AI Sprint is different—it’s focused, hands-on, and designed to solve your specific challenges in real time. You’ll leave with practical solutions you can use immediately, not just surface-level exposure.
Is this program only for tech-savvy people?
Not at all. This program is designed for leaders, not technologists. Over the past 20+ years, Tom has been praised for his ability to simplify complex concepts, making them attainable and retainable for anyone. Participants will learn how to use AI effectively—without jargon, confusion, or overwhelm.scription
What happens if I fall behind during the sprint?
This program is structured to keep you on track, but if you need to catch up, all sessions are recorded and accessible from your laptop, mobile device, or Apple TV. You’ll also have direct access to Tom and Steve for additional support.
What tools will I need to participate?
All you need is a device with internet access and an account for tools like ChatGPT or similar. We’ll guide you on setup and provide any additional resources you might need to hit the ground running.1 description
What happens after the sprint ends?
You’ll leave the program with clarity on how to apply AI in your business and a roadmap for continuing your momentum. You’ll also gain access to tools, strategies, and recordings to revisit anytime you need a refresher. And we might be working on something ongoing for those who want to stay relevant and continue the journey.